GreenLight – Q3 2009

GreenLight Magazine was a publication focused on auto finance and related topics – aimed at the Finance & Insurance specialists at dealerships. First created and published on behalf of Drive Financial, it used a style similar to Drive’s corporate style guide. When Drive was acquired by, and rebranded into, Santander Consumer USA, the publication was redesigned to accommodate styling similar to publications created by parent company Banco Santander.

Seen here is the original “drive” style.