Every event needs a workbook – it provides a map to the event. Everything from the event’s twitter tag to who’s speaking to which room they are in is contained in the workbook. It must be easy to understand and understated. For the attendees, the focus is on the content. Due to the location of the event, in Hong Kong, the CF Asia workbook features dual agendas, one in English and one in Traditional Chinese. Printing for these workbooks...

Many pieces go into promoting an event, both electronic and physical, and once at the venue, there are more support visuals. One of the early postcards for CF Asia 2014, sent to several thousand potential attendees: Two of the signs that greeted attendees at the...

Secondary and tertiary images are also required in this situation, though modifications are typically not as extensive as these images are used in fewer places. Below is a secondary image. And the original: These images may not be re-used without the express consent of Sneeze...